Big retail’s big bet

At last week’s Rock Health Summit, Best Buy Chief Medical Officer Dr. Daniel Grossman shared why the consumer retail behemoth has a leg up cracking into the $3 trillion healthcare market. The very next day, Best Buy announced a new smartphone enabled with Amazon Alexa to connect seniors with healthcare providers and telehealth services. Meanwhile, membership-only retail warehouse Sam’s Club is making moves into telehealth by partnering with 98point6 to offer members $1 virtual care visits. Sam’s Club owner Walmart continues to broaden its healthcare expansion with a pilot initiative to deliver at-home COVID-19 tests to consumers via drone. The big question: will consumers bite?

Underscoring this long-foretold sea change, the FDA announced the Digital Health Center of Excellence as a central resource for digital health policy and regulation, connecting experts across industry, government, and the general public.


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