If you give a grandpa an Apple Watch

Out of the crop of Medicare Advantage startups, Devoted Health says it’ll be the first to cover the Apple Watch as a fitness benefit. This comes as tech companies bet that more seniors will adopt technologies to monitor their health. Apple isn’t the only one eyeing the growing senior care market—Fitbit is edging into the space, too.

What other products and innovators do you think are increasing access and improving care? Nominations for the Top 50 in Digital Health close on 10/20—help us recognize those making digital health thrive.

Headlines

What HHS’ Anti-Kickback Reform Proposals Mean For Digital Health
A boon for care coordination, patient engagement Modern Healthcare | (Tweet)

UnitedHealthcare Launches An App For On-Demand Telemedicine
It’s part of a one-stop shop for members’ care FierceHealthcare | (Tweet)

One Medical Has Hired Banks Ahead Of An IPO
Will they have health services margins? Or tech margins? CNBC | (Tweet)

An App That Can Catch Early Signs Of Eye Disease
+ WSJ looks at how eye-tracking technology is improving care NPR | (Tweet)

Study: Proteus Can Improve Adherence In Patients With TB
And the system appears to be well-received by patients MobiHealthNews | (Tweet)

Verily Is Tapping Color For Genetic Analysis
The emphasis is on providing “actionable” results TechCrunch | (Tweet)

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