Prime time for One Medical

Black Friday is almost here, and last week saw the launch of new digital health offerings in time for the holidays. Amazon announced it would offer unlimited One Medical telehealth visits to Prime customers for $99 a year ($100 off a standard subscription). Consumer genetic testing pioneer 23andMe launched 23andMe+ Total Health, a new membership program that bundles exome sequencing, blood testing, and clinical services with a focus on prevention and early detection. Meanwhile, fellow D2C player Hims & Hers is testing an AI clinical decision support program for mental health treatment (including prescriptions). In the D2C digital health market, premium consumer offerings and extending clinical capacity are trends likely to take us into the new year.

Headlines

Studies Of Prescription Digital Therapeutics Often Lack Rigor And Inclusivity
Retrospective cross-sectional analysis of clinical studies of 20 PDTs Health Affairs

Walgreens Exec: Reimbursement Models Need To Catch Up With GLP-1 Demand
As new drugs hit the market, need for reimbursement model “that correctly compensates pharmacists” Medcity News

Best Buy Health, Mass General Brigham Partner To Expand Healthcare At Home
Partnership focuses on remote monitoring, staff training, and home modifications Forbes

Oscar Inks Deal With Sanford Health Plan
+Oscar Campaign Builder will support patient engagement and adherence Becker’s Payer Issues

Recent Funding

• Eleos Health inks $40M to automate clinical note taking and admin tasks with voice transcription
• Vida Health, which offers employer-focused programs to manage obesity, nabs $28.5M
• Kythera Labs lands $20M for its healthcare data collection and insights solution
• Jana Care picks up $6M to commercialize its phone-based, self-administered biomarker tests
• Virtual therapy and PTSD treatment provider Nema Health seeds $4M
• BioPhy grabs $4.5M to build AI solutions to accelerate pharmaceutical research and development
• Bereavement-focused care navigation and support solution Betterleave collects $2.4M