Privacy, please
As healthcare marketers face mounting pressure from FTC enforcement of HIPAA, shifting social media platform rules, and evolving state privacy laws, many of their go-to analytics and advertising tools have become risky or unusable. The cost of noncompliance is rising—just ask the companies facing multimillion-dollar fines and public fallout.
Having seen the growing necessity of compliance across the market, Rock Health Capital is excited to announce our latest investment in Ours Privacy. Built by veteran digital health marketers who faced this problem firsthand, Ours Privacy is a full-stack privacy solution purpose-built for healthcare marketers navigating today’s complex regulatory landscape. Ours Privacy has grown rapidly and is now trusted by many of the nation’s largest digital health companies, health systems, and medical brands—helping them reach patients more effectively while protecting trust.
Read the announcement for more about our investment in Ours Privacy—and why we believe privacy infrastructure is essential for the future of healthcare engagement.
Headlines
AI Companies Have Stopped Warning You That Their Chatbots Aren’t Doctors
Study finds less than 1% of models include a disclaimer when answering medical questions MIT Technology Review
Doximity Releases Free AI Scribe, Highlighting The Sector’s Commoditization
New free feature lacks EHR integration Axios
Talkspace, Tia Health Launch Women+ Mental Health Partnership
Providers on either platform can now refer patients and collaborate on care MedCityNews
Apple, Elevance Study Shows Wearables Improve Health For Lower-Income People
Medicaid members were better able to manage asthma with app and Apple Watch health data STAT
Epic Pulls Humana Insurance Coverage Information Into MyChart
First-of-its-kind patient engagement partnership integrates payer data into patient portal Healthcare IT News
Health Insurers Are Denying More Drug Claims
New data reveals uptick, particularly among private insurers The New York Times
AI Could Be Used To Determine Who Meets New Medicaid Work Requirements
Coalition for Health AI is convening a fast-tracked “tiger team” to build best practice framework Fierce Healthcare
Trump’s New AI Action Plan
New plan seeks to speed healthcare adoption with regulation-free “sandbox” testing environments Politico
Recent Funding
- Aidoc raises $150M to speed development of its AI foundation model for clinical decisions
- Slingshot AI inks $53M to develop an AI foundation model for psychology
- AI-powered chart review, billing, and claims automation startup Charta Health nabs $22M
- Fortuna Health reels in $18M for its digital Medicaid navigation solution
- AI-powered cardiopulmonary disease management solution Respiree adds $11.6M