the rock weekly 7/18

It’s hard to believe that a whole month has skipped by since we opened our doors. Last week was action packed, with a flurry of workshops, visits from mentors and advisors and our very first usability fair.

On Tuesday, the team from Cooper Design flooded our office for the first of nine weekly design workshops. They introduced the process of design, which you can read about in a full post here. We also hosted a workshop featuring IP lawyer Jeffery Schox and Zach Malchano, co-founder at InSite Medical Technologies, both of whom shared valuable IP-related lessons. And no week would be complete without a few visits from our rock star advisors and mentors. This week, office hours included George Kassabgi from Keas, Dr. Eric Rose from Microsoft, Darren Hite from Aberdare Ventures, Charles Huang from RedOctane and Michael Esquivel from Fenwick & West. We ended the week with the first of several Rock Health-hosted usability testing fairs to help the startups improve their products, followed by some 80s music, Kinect and office shenanigans.

How many Rock Healthers can we cram into the elevator?

Rock Health in the News:

• Rock Health member startup Drchrono raises funding to bring medical records to the iPad (Techcrunch)
• Rock Health rocks out with class of 2011 (TECHcocktail)

Events & Opportunities:

• Startup Battlefield competition at TechCrunch’s Disrupt is accepting applications until July 31
• Data Design Diabetes Challenge is accepting applications through the month of July
• Discount tickets to New York Venture Summit (July 20-21)

Brain Candy:

• quantifying sex, dating, & disease (Rock Health blog)
• Second quarter brings many mHealth “firsts” (mobihealth)
• Freemium titles generate two-thirds of app store gaming revenues (NYtimes)
• Cooper Workshop: the process of design (Rock Health blog)
• Rules, Techniques, and Tools for Usability Testing (Rock Health blog)
• ATA: Why is the FCC silent on health care? (mobihealth)