Health system JVs go varsity

A new season is kicking off for health systems—many are stepping onto the innovation field as builders and solution co-owners. Last week, Texas-based health system Baylor Scott & White announced a joint venture (JV) with hybrid behavioral health provider Geode Health to plug growing gaps in low-acuity behavioral health services. Baylor will lean on Geode to tackle its supply-demand mismatch head-on. And it’s not a one-off—Corewell Health recently entered a JV with Quest Diagnostics to overhaul lab services across 21 hospitals and set up a new diagnostic facility. Meanwhile, WellSpan is deepening its strategic co-development partnership with General Catalyst (GC) transformation vehicle HATCo. GC port cos will gain access to WellSpan's tech infrastructure and workforce to refine real-time performance of AI solutions that aim to reclaim clinical hours, improve patient outcomes, and deliver better financial margins.

The takeaway is clear: distribution is becoming less "through" health systems and more "with" health systems. To score a touchdown in the health system market, innovators will have to become indispensable expert partners in specific pain points—treating providers as both customers and co-builders just might be what it takes to win.

The RockHealth.org Innovation Fellowship is an immersive cohort-based experience that supports and amplifies the work of visionary leaders who are centering lived experience in digital health innovation. We are thrilled to announce the 2025 RockHealth.org Innovation Fellows—nine leaders who are pioneering advancements in RockHealth.org’s breakthrough areas: women’s health, primary care, and youth mental health.

We’re excited to convene the Innovation Fellows at Rock Health Summit on September 30. Don’t miss out—register today to join us in-person or virtually.

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