Kickstarter recently announced an end to their long-time ban on health and medical products. As the largest crowdfunding platform, with $1B in pledges since it launched in 2009, Kickstarter originally opted out of the digital health space to focus on creative campaigns such as design, art, and film. (Check out this spreadsheet that details funding amounts raised on both Indiegogo and Kickstarter by category).
Indiegogo has since emerged as the de facto platform for digital health crowdfunding, with $7.8M in funded projects in 2013, and $2.1M raised thus far in 2014. They’re known as the open platform, which means there is minimal (or no) formal vetting of campaigns and a higher percentage of campaign failures. In fact, the majority of healthcare campaigns on Indiegogo fail to raise their goal.
Digital health crowdfunding campaigns in 2013