Ashwini is a Senior Insights Associate at Rock Health Advisory. She brings particular expertise in direct-to-consumer healthcare and the ethical, legal, and social implications of emerging health technologies. Prior to joining Rock Health, she founded a startup focused on sound-based therapy for dementia care. Ashwini earned her PhD in Health Policy and Management from UCLA, where her research examined how consumer-facing health products are reshaping patient behavior, care delivery, and regulatory oversight. She also holds a Master of Bioethics from the University of Pennsylvania and a bachelor’s degree in Public Health and Sociology from NYU.