The Centers for Medicare and Medicaid Services will not yet reimburse for telehealth delivery of the Medicare Diabetes Prevention Program. What does this mean now and going forward?
Though we have a long way to go, digital health is no longer in its infancy. Since Rock Health began tracking digital health deals in 2011, over $22B in funding has poured into the sector—and beyond the staggering figures, the burgeoning number of entrepreneurs, growing cohort of matured companies, and increased stakeholder engagement all indicate digital health is at an inflection point between the early days of possibilities and the future of fully-realized potential. Last month we brought together a diverse group of over 600 individuals across healthcare and beyond for our sixth Rock Health Summit to get to the heart of what exactly digital health’s ‘middle innings’ require.
Women are critical stakeholders in healthcare, serving as workers, caregivers, and consumers—yet they do not have an equal voice in the ranks of leadership. Our goal with this report is to contribute to a meaningful and actionable dialogue around women in leadership, with the hopes of providing a foundation for our industry to finally turn this dialogue into action.
Funding
2017 is already the largest year yet for digital health funding—but the funding spike of Q2 has steadied. Q3 funding came in at $1.2B, bringing the YTD total to $4.7B and pushing funding beyond the prior historic annual high of $4.6B in 2015. Of note: 16% of the 83 deals this quarter were raised by companies led by women CEOs, up from 11% at the half-year mark.
Podcast Ep. 7: In our recent survey, digital health companies divulged their enterprise sales pain points. This week we went even deeper, sitting down with two executives at the center of technology innovation at leading health systems to get their honest take on what hospitals want from digital health tools.
Since 2011, Rock Health has worked tirelessly to be the trusted source for digital health venture funding trends. We take this role very seriously because we believe funding is a key metric in assessing the trajectory of healthcare innovation. Today, we are excited to announce new upgrades that will enhance our ability to deliver thoughtful, objective analysis of digital health investment and the broader market.
Rock Health is thrilled to announce our collaboration with AARP Foundation to launch the 2017 Aging in Place $50K Challenge. Competitors have the chance to earn a $50,000 cash prize and work with AARP Foundation to improve the lives of vulnerable seniors by reducing healthcare costs and hospital readmission rates.
The Rock Health office is abuzz with anticipation as the sixth Rock Health Summit inches closer and closer! Before 600+ digital health aficionados descend upon the UCSF Mission Bay Conference Center on October 17 and 18, we’re sharing five things we’re especially looking forward to at this year’s Summit.
Special Topics
For digital health startups, it’s increasingly a B2B world—and innovators are acutely feeling the challenges of enterprise sales. Selling to payers, providers, biopharma companies, and others is a tough game across the board. Sales cycles are long, requiring patience and a knack for relationship building. Finding the right buyer in a big organization can be disorienting. And crafting the pitch is tricky when talking to a complex, multi-faceted enterprise customer.